The Instant Advertising Manager


The Instant Advertising Manager by Peter FitzGerald ABC Online Books 96pgs ISBN : 978-0-9870750-5-5

A guide to marketing & advertising writen for small business and home business owners.� This book is aimed at beginners, so if I may, I�m going to ask you to stop, just for a moment and imagine that you haven�t been mentally assaulted by every form of advertising and marketing known to man since birth, and ask you to consider the following point:

Just because you know what great food tastes like doesn�t mean you can cook, the same concept applies to advertising and marketing.

If you take the time to read through this book, I hope to provide you with a little of my knowledge and a few basic thoughts that I�ve developed that will give you a different way of looking at and hopefully improving your business.

If you can get a good grip on your marketing you increase your chance at succeeding in business ten times over.

Contents pg 3~4, Introduction, pg5, So which advertising is best? Pg 55~58

Topics include:

Introduction Advertising & Marketing, Building a Marketing Map, No Budget Research, Your Corporate Image, Write a marketing plan, Plan your advertising, So which advertising is best?, Television Advertising, Radio Advertising, Print Advertising, Newspaper advertising, Magazine advertising, Print & Collateral, Online Advertising, Website, Pay-per-click (PPC), eNewsletters, Blogs, Youtube, Web cams, Social Media, Signage, Direct Mail, Other Advertising Ideas and much more.

The essential guide to marketing & advertising for small/home business owners.